Business Research Case Study Example | Topics and Well Written Essays - 500 words

Business Research - Case Study Example The second deliverable is data discussion where the outside researcher will work through the data with Joe. This is to provide the initial analysis of the research findings and also aims at instigating debate on the result and get input from Joe on areas where he feels that more analysis would uncover new insight. The final deliverable expected from the outside researcher is a short report that indicates the key findings of the research. The first stage involves defining the research purpose. This is usually developed as a result of recognizing and understanding a problem in a market (Zikmund, 2012). A problem comes as a result of realizing the gap between the expected and the reality, or a difference between objectives and results achieved. The purpose of a research is usually related to the analysis of the business problem, opportunities available, and other factors that can affect the business. In this case, the purpose of the research is to find out the best market to start a new coffee shop. The second stage is coming up with the research objective. This is looking at a specific statement about required information. This breaks down the research problem into a more specific and understandable manner. A research objective has three main parts that include the research question. Research question is the information needed according to the purpose. The final part of the research objective is coming up with the scope or limitations of the research. This makes sure that the research is well focused so that a meaningful and well targeted research is conducted. Some of the limitations expected by Joe can include time limitation. The third step involves estimating the value of the research information. This analyzes if the research is worth and evaluates the amount of money that can be spent in conducting the research. Information from this research involves the investment decision

Financial Report Essay Example | Topics and Well Written Essays - 1500 words - 1

Financial Report - Essay Example The objectives of this financial report comparison of the two companies are to enable us to find out the performance of each of the two companies in their markets of operations. This will be done through the comparison and interpretation of financial ratios, which will inform the decisions as to whether in the company an employee can be rewarded, decisions of borrowing or not as well as when the companies are due for expansion and so forth. This is all done through financial analysis, which is the selection, evaluation, and interpretation of Financial data along with other pertinent information to assist in investment and financial decision making.This analysis will involve the calculation, presentation, and interpretation of the financial ratios of both companies. The ratios to be considered will be grouped in terms of Liquidity Ratios, Profitability ratios, Activity Ratios, Financial Leverage ratios and Shareholders ratios. The liquidity ratios will provide information about the tw o companies to meet their short term and immediate obligations. On the other hand, profitability ratios provide the amount of income by each company of the sales they make. Activity ratios will show the stakeholders of the companies on the company’s ability to manage its assets efficiently hence its ability to operate into the future. There is also the Financial Leverage ratio, which provides information on the company’s degree of commitment to its fixed financial obligations and their ability to satisfy such obligations. Lastly, we will look at the shareholders ratios of the two companies, which are aimed at describing to the shareholders the company’s financial position in terms of the amounts per share of stock, held by the owners of the company (Kingfisher plc - Investors & Media - Results & presentations - Preliminary results for the year ended 28 January 2012. (2013, March 3).